by Ashwin Choithramani | Oct 4, 2021 | Agency Marketing and Operations, Talk of the Industry
The need for private home health care is growing dramatically as approximately 8,000 Americans turn 65 every day. By 2030, it is projected that there will be 72 million seniors in the United States, climbing to 80 million by 2040. Even with the economic uncertainty...
by Kirsten Lyons | Oct 1, 2021 | Agency Marketing and Operations, Blog, Training and Compliance
Home health audits can be a daunting experience for agency operators. But with the right preparation strategies in place, you’ll be able to sail through with flying colors. Follow the tips below to ensure your agency checks all the boxes for a successful home health...
by Kirsten Lyons | Sep 29, 2021 | Agency Marketing and Operations, Blog, Featured
Jessica Nobles, founder of Home Care Ops, started her home care agency at age 18 and hasn’t stopped working to transform the home care industry since. Nobles sat down with CareAcademy’s SVP of Marketing Aaron Dun to share her story as an influencer in the home...
by Ashwin Choithramani | Sep 20, 2021 | Agency Marketing and Operations, Recruiting and Retaining Caregivers, Talk of the Industry, Training and Compliance
Home health and home care agencies face a number of challenges, from recruiting and retention to training and compliance. To better understand the specific challenges, and potential solutions, we reached out to ten home health and home care agency executives and asked...
by Kirsten Lyons | Sep 7, 2021 | Agency Marketing and Operations
Having a marketing kit is critical for home care agencies. A well-constructed marketing kit helps introduce your agency to potential customers in a way that addresses their needs and presents your services as the solution. In the case of home care agencies, a key part...
by Ashwin Choithramani | Aug 23, 2021 | Agency Marketing and Operations, Featured
With Baby Boomers stepping into their old age rapidly, the demand for home care has never been higher. As the market expands with 10,000 seniors every day, running a non-medical home care business can be very profitable. But how can you deliver an optimum profit for...
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